Dr Martens Shoes and Boots
In Munich, Germany, Dr Klaus Maertens had a garage full of inventions, including a shoe sole almost literally made of air.
In Northampton, England, the Griggs family had a history of making quality footwear and their heads were full of ideas.
They jointly created a boot that defined comfort but was practical, hard-wearing and a design classic.
At first, it was the working-classes; before long it was the masses.
Skinheads were the first subculture to adopt the boot in the early 1960s, spilling out of the East End of London, then across Britain and the world; initially non-racist and obsessive about their fashion.
The late 1960s and 1970s saw the boot adopted by - not thrust upon - nearly all the 'tribes': Mods, glam, punks, ska, psychobillies, grebos, Goths, industrialists, nu-metal, hardcore, straight-edge, grunge, Britpop…
Decades have come and gone, brands have exploded and then imploded, but Dr. Martens is still there, unique, individual, original. Anti-fashion defined in eight holes.
Dr. Martens anchor you, liberate your creativity, inspire and fuel your identity. Their heritage fits your future; your future is their future.
http://www.drmartens.com/